September 1, 2009
Gorilla Client Sub Zero and Wolf rank in the Top 35 of the Digital IQ Index
Sub Zero ranked Gifted at #30 and Wolf #34 out of 109 luxury brands in a study released by Scott Galloway, Professor at New York University Stern and founder of LuxuryLab. This study establishes a metric that quantifies digital competence (“Digital IQ”) for many of the luxury industry’s iconic brands. The results rank 109 brands, scoring against their category competitors and the industry. Our aim is to provide a robust tool that diagnoses digital strengths and weakenesses, helping companies achieve greater return on incremental investment.
About Gorilla
Gorilla is Chicago’s leading ecommerce agency. We help clients realize increased revenue and profit margins by delivering world-class service, outstanding design focused on the user experience, ecommerce development and implementation and creating measurable, customized marketing strategies. Our expertise in understanding the differing needs of B2B and B2C companies, allows us to implement best practices for multichannel retailers and brand manufacturers to produce more sales through the online channel.